Many senior living operators have launched home care service lines over the last few years. Doing so is not easy. But if done correctly, it can unlock tremendous value from both a caregiver and client perspective. To that end, HomeCare Advocacy Network has made its name in the industry by helping senior living operators get […]
HomeCare Advocacy Network
Prior to 2020, older adults had already started to rethink how and where they wanted to age, with a growing preference to age in place. The COVID-19 pandemic accelerated that trend. To connect with potential residents sooner and diversify their business lines, many senior living operators launched home health or home care service lines, hoping […]
For senior living operators looking to diversify their services offerings, home-based care has emerged as a lucrative opportunity. No organization understands this more than Bickford Senior Living, a senior living operator that teamed up with the HomeCare Advocacy Network (HCAN) to roll out a home-based care service line in June. HCAN is an Omaha, Nebraska-based […]
American Baptist Homes of the Midwest (ABHM) is the latest example of a senior living provider launching a home care business. After partnering with the HomeCare Advocacy Network (HCAN), the nonprofit is ready to provide home care services to its residents, as well as seniors living services, in their homes nearby. ABHM had been considering […]
Bickford Senior Living is stepping into the home-based care space with the launch of Bickford Home Care. To pull this off, the senior living operator has teamed up with the HomeCare Advocacy Network (HCAN). Founded in 1992, Olathe, Kansas-based Bickford Senior Living provides care for more than 3,000 residents in 65 locations. Meanwhile, HCAN is […]
Congregate living providers and home care agencies are often at odds with each other, competing over clients and which care setting is best. In recent years, the rising popularity of aging in place has often helped home care providers come out on top. But now, a new franchiser — the HomeCare Advocacy Network (HCAN) — […]
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