Coronavirus-Induced Recession Could Create Home Care Franchise Boom

Despite its many negatives, the global recession induced by the COVID-19 virus could set the stage for home care franchise systems to see a period of strong growth. In addition to being a public health emergency, COVID-19 is having a far-ranging economic impact. As states began implementing shelter-in-place orders, asking residents to stay home and […]

How BrightStar Care Built a $2 Million Stockpile of PPE

BrightStar Care is one of the largest in-home care franchises in the country. While having a big footprint is a goal of most companies, during the COVID-19 crisis, it raises the stakes of every move that is or isn’t made. Based in Chicago, BrightStar Care offers medical-level in-home care, non-medical home care and medical-staffing services […]

Best Life Brands, Synergy HomeCare Tap New CEOs

Best Life Brands names new CEO Best Life Brands — a holding company that owns the franchised home care providers ComForCare and At Your Side — has hired a new CEO. J.J. Sorrenti stepped into the role earlier this month and will oversee the strategic growth plans for all Best Life Brands. Those include ComForCare […]

Senior Helpers CEO: Home Care Providers Can’t Stop Caring in Times of Crisis

Under normal circumstances, in-home care providers and their professional caregivers are often tasked with being first to notice any changes in a person’s health. For Senior Helpers, this duty carries even more weight during the COVID-19 pandemic. In some ways, the coronavirus outbreak has turned the home care franchise company and its locations into first-responders, […]

BrightStar Care Leverages Service Mix to Box Out Competition in New Markets

BrightStar Care is looking to expand its footprint in 2020, specifically into markets such as Nashville, Tennessee, Albuquerque, New Mexico, Cleveland and Seattle. The Chicago-based in-home care franchise is also in the middle of a push to break into the Pennsylvania market. As part of its business model, BrightStar offers medical-level in-home care, non-medical home […]

Home Helpers CEO: Labor-Starved Providers Must ‘Hunt,’ Not ‘Fish’ for Caregivers

Total non-farm payroll employment rose by 225,000 in January, according to the most recent data from the U.S. Bureau of Labor Statistics. Meanwhile, the national unemployment rate was little changed at 3.6%, with notable job gains happening in construction, health care, transportation and warehousing. Translation: An already tight labor market is getting even tighter for […]